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CMSD Communications

The CMSD COMMUNICATIONS Office is the hub of all internal and external communications in the Cleveland Metropolitan School District, where timely and effective communications and community engagement is a team effort.

Members of the CMSD Communications Team work cooperatively with all departments to keep students, parents, staff, citizens and news media informed of activities, events, strategic initiatives, opportunities for partnership and engagement and progress in our schools.

Our News & Information Team works in concert with our Marketing & Advertising Team to provide district-wide support for schools and departments messaging through print, web, traditional and social media, writing, photography, direct mail and digital video communications.

CMSD Communications Team

Chief Communications Officer

Dr. Roseann Canfora

Dr. Roseann Canfora

Roseann provides leadership, direction and strategic planning for the CMSD Communications Team and serves the Office of the CEO as communications and media strategist and as official spokesperson for CMSD.

Email | Bio
Office: 216.838.0086  |  District Cell: 216.647.6072

CMSD News Bureau

Thomas Ott, Director, CMSD News Bureau
Tom manages the CMSD News Bureau, which is responsible for coverage of District news for the website, newsletters, community publications and CMSD-TV. Tom assists the District Communications Officer in management of staff, strategic planning and media relations.
Email | Office: 216.838.0041  |  District Cell: 216.543.8920 

Ryllie Danylko, Reporter/Copywriter
Ryllie is a reporter covering District and school news for the CMSD News Bureau. She also serves as a copywriter for the Marketing & Advertising Team, planning, designing and editing content for online and print materials. In cooperation with the CMSD webmaster, she creates content for department and school web pages.
Email | Office: 216.838.0094  |  District Cell: 216-571-0244 


Benn Draher, CMSD-TV Station Manager
Benn serves the District as Producer and Station Manager of CMSD-TV, managing studio production and weekly programming of CMSD news and information. He provides direction and focus for weekly news casts and television programs to ensure timely and accurate dissemination of news and information about CMSD goals, initiatives and progress. 
Email | Office: 216.838.0093  |  District Cell: 216.543.9346

Shannon Kantner, Multi-Media Journalist
Shannon serves the CMSD News Bureau as field reporter and anchor for CMSD-TV. She covers CMSD news and activities for broadcast on both cable and web outlets and supports departments and schools with video messaging for CMSD-TV broadcasts.
Email | Office: 216.838.0096  |  District Cell: 216.650.9957


Marketing & Advertising

Bernadette Repko, Director, Marketing & Advertising
Berni directs the publications staff in writing, designing and producing print communications via newsletters, print materials, direct mail and school-community publications.
Email | Office:216.838.0084  |  District Cell: 216.541.9057

M. Lynn Schroeder, Graphic Designer
Lynn is responsible for graphic design and layout of internal and external CMSD print and web publications and provides conceptual support and expertise for CMSD branding and visual marketing.
Email | Office: 216.838.0081  |  District Cell: 216.205.7364

Ed Blankenship, Marketing & Advertising Assistant
Ed assists the marketing and advertising team with designing and producing print and digital communications and supports the marketing director with project management, visual marketing and quality control.
Email | Office: 216.838.0087  |  District Cell: 216.650.0212


Website & Digital Media

Michael Goodill, Webmaster
Responsible for developing and implementing District policies on digital communications and managing a full range of digital communication activities as District Webmaster and digital marketing strategist. Serves as Lead Trainer for assisting department and school-based directors and channel editors in keeping web pages current and informative.
Email | Office: 216.838.0095  |  District Cell: 216.534.4950


Alumni & Community Relations

The office of Alumni & Community Relations supports school-based alumni programs throughout the city.


Communications Support

Eileen Simmons, Executive Assistant
Provides clerical support for the CMSD Communications Office.
Email | Office: 216.838.0092  |  District Cell: 216.246.5203

John Basalla, AV/Archivist
Archives digital video production for CMSD-TV communication and serves the district as archivist, responsible for historical archive acquisition, recovery and preservation of A/V and other materials of historic value to CMSD.
Email | Office: 216.838.0629  |  District Cell: 216.701.4529


News Media Requests:  Contact Roseann Canfora, District Communications Officer.
To request use of District logo or letterhead contact Roseann Canfora, District Communications Officer. 

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